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Job Description - Marketing Coordinator

General Description

The Marketing Coordinator’s primary responsibilities will be to design and manage the production of print and digital materials which includes social media content, marketing materials, email campaigns, brochures, presentations and print advertising. This position will work out of the Toronto office.

Category

The Marketing Coordinator will be a full-time unionized position with the IAMAW Local 1922.

Salary & Benefit

  • $60,000/year, plus benefits per policy
  • 15% RRSP Contribution
  • Cell Phone Reimbursement
  • Paid Sick Days
  • Vacation Time
  • Maternity/Paternity Leave Benefits
  • Comprehensive Health & Dental Benefits

Reporting

The Marketing Coordinator will report to the Communications Director.

Responsibilities

The Marketing Coordinator will be responsible for the following items of Union   Savings including:

  1. Assist the Communications Director in the creation of marketing materials including social media
  2. Assist the Communications Director in the creation of campaigns and marketing calendars
  3. Create content for website, advertising, newsletter, and social media (Includes but not limited to Instagram, Facebook, LinkedIn, and Twitter)
  4. Create copy writing for website, social media, and promotional materials
  5. Design marketing assets for websites, digital creative, email, social media
  6. Schedule and post content across all utilized media channels including social media and newsletters
  7. Analyze the performance of all social media channels
  8. Report on trends and performance on a monthly, quarterly and annual basis
  9. Stay up to date with the latest trends and best practices in social media management and online marketing
  10. Maintain a library of graphics, media, digital records, and other marketing content
  11. Fulfill promotional material orders for affiliates including print and digital
  12. Coordinate the printing and delivery of marketing materials
  13. Respond and engage with members via social media, email, and phone
  14. Other duties as directed.

INTERNAL

The Marketing Coordinator will be responsible for the following meeting related items of Union Savings including:

  1. Responding to inquiries from the organization’s 1800#.
  2. Responding to inquiries from the general email account.
  3. Track and engage with affiliate social media content.
  4. Coordinate the shipping of marketing and convention materials
  5. As directed by the Executive Director, participate in Union Savings meetings.
  6. As directed by the Executive Director, assist in the preparations of reports for Union Savings meeting.
  7. Other meeting duties as assigned.

AFFILIATES

The Marketing Coordinator will be responsible for the following affiliate related items of Union Savings including:

  1. As directed by the Executive Director, attend Affiliate meetings, conventions and events.
  2. As directed by the Executive Director, conduct site visits to union offices.
  3. Other duties related to affiliates as directed.

COMMERCIAL PARTNERS

The Marketing Coordinator will be responsible for the following commercial partners related items of Union Savings including:

  1. As directed by the Executive Director, attend commercial partners meetings and events.
  2. As directed by the Executive Director, assist with the promotion of commercial programs to affiliated union 
  3. Other duties related to commercial partners as directed.

Other Duties

From time-to-time the Marketing Coordinator may be directed to perform other duties not listed in this job description.